now rival football as the most popular sport on college campuses across the nation, as administrators and law enforcement officials search for a way to reduce binge drinking on football weekends. Beer pong has become so popular that it has gone commercial, with the world's largest brewer sponsoring its version of the drinking game. "Drinking Games Go Big Time" was The New York Times headline that introduced a 283-column-inch feature about the latest drinking games sweeping across America. Here is their story. Read More....

are well documented when it comes to alcohol-related auto crashes, problem drinking and alcoholism, but a researcher from the VA Medical Center in Omaha, Nebraska has discovered an often-overlooked problem that is associated with excessive alcohol consumption.
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aren't hard to find this time of the year, but here is one you may not have heard. Did you know the drink strength may well be influenced by the shape of the container in which it is served? In a new study published over Christmas weekend, a Cornell University marketing professor concluded that people pour more alcohol into short, wide glasses than into tall skinny ones. Check this out. Read More....

in the Gallup's measurement of Americans' drinking preferences, wine has edged out beer as the alcoholic beverage adult drinkers say they consume more often. A decade ago, when Gallup asked Americans about their drinking preference, beer was the runaway leader, with 47 percent naming it. Just 27 percent named wine, and between 18 percent and 24 percent named liquor as their preferred alcoholic drink.
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